Orbis’
Building Business Development Capacity
~~Setting the Stage for Jobs~~
Orbis Group’s Building Business Development
Capacity workbook helps community volunteers and leaders
understand the various aspects of business development:
- Business Development Strategy
- Local Staff and Team Development
- Industrial Land and Infrastructure
- Targeted Industries
- Marketing
- Prospect and Lead Management
- Closing the Deal
Orbis Group identifies 34 separate factors
that define capacity within these seven overall elements.
By working through an easy-to-understand 33-page
workbook, Building Business Development Capacity,
community leaders will:
- develop and/or evaluate a business development
strategy
- assess and build staffing capacity
- determine the adequacy and competitiveness
of land and infrastructure
- implement business development marketing
approaches
- position themselves to close job-creating
deals
Business development, including encouraging
new start-ups, assisting existing businesses, and recruiting
new businesses is a vital element to the economic health of
any community.
Orbis Group assists by giving a community
a systematic approach to retaining and creating jobs.

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